Corporate Culture - Direct Mail Mogul Creates New Harmonious Work Environment for Employees

Released on = November 26, 2006, 3:03 pm

Press Release Author = Karla Jo Helms/ PostcardMania

Industry = Management

Press Release Summary = [i]Marketing Maven, Joy Gendusa, hires Design Styles, Inc.
to design new headquarters that creates a motivating atmosphere to inspire her
employees.[/i]

Press Release Body = [p]Clearwater, FL, 30 October 2006 -Joy Gendusa, CEO of
PostcardMania - the nation's fastest-growing direct mail postcard marketing firm -
announced the hire of Design Styles Inc. (DSI) to design her new corporate
headquarters. DSI is an award-winning architectural design firm located in
Clearwater, Florida. The motif behind Gendusa's new building is to inspire her
employees and create for them a home away from home.[/p]

[p]The design spotlights focus on making the spaces as comfortable as possible for
the employees giving them some of the amenities of home including a gym, nursery,
lounge areas with sofas near the open cafeteria with a kitchen for food preparation
and covered outdoor Lanai\'s on both office floors. The overall design is intended to
give the people of Postcard Mania a fun, creative and high energy workplace that is
highly motivating.[/p]

[p]"If my employees are giving me eight to ten hours of their day, I want them to be
comfortable and enjoy the atmosphere while doing it," said Gendusa. "DSI came highly
recommended to me as the firm that could design that into reality."[/p]

[p]The 22,800 sq. ft. building will consist of:
> Two stories of office space over two stories of parking allowing for approximately
160 vehicles
> An exterior urban industrial design intended to emulate a New York style warehouse
circa 1920
> An interior that is an open, colorful and high energy avant-garde world with cost
efficient materials such as exposed block walls, exposed mechanical systems and
stained concrete floors. [/p]

[p]The differences in the interior and the exterior styles highlight the intensity
of the interior work spaces. Great consideration has been given to the building
design to ensure that the space allows the proper workflow throughout the office
with regard to the different departments and divisions. [/p]

[p]Andy Dohmen, AIA and Peter Fertig, Associate AIA, partnered in 1998 to form what
is now known as Design Styles, Inc. Since its beginning, the firm has experienced
tremendous growth in many areas including its size, services and client base. [/p]

[p]About PostcardMania:
Hailed as one of the 500 fastest growing privately-held companies in the USA by Inc.
Magazine, PostcardMania was founded by Joy Gendusa in 1998, her only assets a
computer and a phone. Today they are on a $15 million-dollar-revenue run rate and
employ over 135 people. PostcardMania was the first full-service postcard
direct-mail marketing company to market to general businesses nation-wide and help
them expand through the use of direct mail marketing techniques. Their services
include graphic design, printing, highly-targeted mailing list acquisition and
mailing services with FREE marketing advice. Visit their web site at [url

Web Site = http://www.postcardmania.com

Contact Details = PostcardMania
404 S. Martin Luther King Jr. Ave.
Clearwater, FL 33756
800-628-1804
www.PostcardMania.com
karla_Jo@postcardmania.com

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